Last updated: 9 November 2026
This Privacy Policy explains how Šišarka Ltd (“Company”, “we”, “us”) collects, uses and protects personal data in connection with the Magical Cafés platform at magicalcafes.net (the “Service”).
Šišarka Ltd is the data controller responsible for personal data processed through the Service.
Information We Collect
We may collect:
- Account information such as your name, email address and profile photo, including the basic profile details Google shares with us if you sign in with Google
- Content you submit, such as reviews, ratings, photos, cafés you add, café details you edit and messages you send us (including reports of incorrect café information)
- Your activity on the Service, such as cafés you save to your favourites and coffee types you mark as tried or want to try
- For café owners: business and contact details, and information about your subscription
- Payment information, which is processed by our payment provider (Stripe), we do not store card data
- Technical data such as IP address, browser and device type, and usage activity
If you use “Near me” on the café map, your browser asks for your permission first. Your location is used in your browser to show nearby cafés and is not stored on our servers.
How We Use Information
We use personal data to:
- Provide and operate the Service, including café listings, the café map, reviews and favourites
- Manage accounts, café ownership and subscriptions
- Process payments
- Communicate with users, for example to confirm your email, reset your password, answer messages or send café owners their monthly statistics
- Show café owners anonymous statistics about their café page (such as views, saves and QR code scans)
- Improve functionality and security, and prevent spam and abuse
- Comply with legal obligations
Information Shown Publicly
Reviews, ratings and photos you post are public and are shown with your display name and profile photo. Information added to a café listing is public. You can edit or delete your reviews, and you can delete your account at any time from your profile settings.
Sharing of Data
We do not sell personal data.
We may share data with trusted service providers, for example hosting, email delivery, maps (Mapbox and Google Maps), sign-in (Google), spam protection (Google reCAPTCHA) and payment processing (Stripe), under appropriate safeguards. Some of these providers may process data outside the UK; where they do, appropriate safeguards are in place.
Data Retention
Data is retained only as long as necessary for the purposes described, unless a longer retention period is required by law. When you delete your account, your profile and saved cafés are removed; cafés you added to the directory remain on the Service.
Your Rights
Depending on your location, you may have the right to access, correct, delete or restrict processing of your data, to object to processing, to data portability and to withdraw consent. You also have the right to complain to a data protection authority, in the UK, the Information Commissioner’s Office (ICO).
Requests can be sent to: [email protected]
Cookies
We use essential cookies for functionality, such as keeping you signed in and protecting forms from spam. Optional analytics cookies are used only where legally permitted and with consent.
Children
The Service is not intended for children under 16, and we do not knowingly collect their personal data.
Changes
We may update this Privacy Policy from time to time. The date at the top shows the latest version. Continued use of the Service constitutes acceptance of the updated policy.
Contact
For privacy-related inquiries: [email protected]